website design and development
OliverTwist will design and develop a website unique to your business. A website can affect the credibility of a business so it's important to make sure that yours represents your business in a distinct and positive way. Your website design should provide value to your customers, offering useful information in a format that is interesting, visually appealing, easy-to-use and, most importantly, uniquely you.
Whether you are creating a new website, or face-lifting an existing one, OliverTwist provide a range of website design and development services to help ensure your on-line presence stands out from the crowd, is simple to use, easy to understand and suited to your business:
- finding your twist
- website design and programming
- flash animation
- domain name registration
- search engine optimisation
- web hosting
- collateral materials
finding your twist
The first step in developing your website design is finding a unique point of difference (your twist) for your company that is relevant to your customers and can be expressed on-line. This will ensure you stand out from your competitors and engage your customers.
OliverTwist will review your marketing materials (and current website if existing) and those of your competitors from the point of view of your customers to help determine your twist. If required, we will also conduct interviews with your customers and key-stake holders.
website design and programming
OliverTwist design and program your website to balance aesthetics with functionality, delivering content in the most efficient and satisfying manner. We use optimised programming techniques to ensure your website design not only looks great, but loads quickly and displays correctly between browsers including Internet Explorer 5 & 6, Firefox and Opera.
OliverTwist will ensure your website is easy to navigate. We work with you to organise content from a users' perspective allowing them to easily explore your website and move from one area to another with a single mouse click.
OliverTwist can also develop your website using content management systems so you can easily update the content of your website and we can incorporate web 2.0 technologies to enrich the experience of your visitors.
flash animation
Using Flash animation can make your website design more interactive, exciting and dynamic. OliverTwist use animation strategically to reinforce themes and increase audience attention, interest and recall.
Flash allows you to integrate graphics, animations, audio and video into your website, providing a rich multimedia experience for your users. OliverTwist can design an entire website from Flash, or integrate Flash (or other animated) components into a standard website.
domain name registration
If you are going to have a website, you need a domain name. A domain name (olivertwist.com.au) is the address typed by users to access your website. Options for a domain name include: .com.au; .org.au; .net.au; .com; .net; and .biz.
OliverTwist can help you choose and register a domain name for your website that reflects your business and is easily remembered by your customers.
search engine optimisation
Search Engine Optimisation (SEO) refers to optimising your website design to make sure you site appears in search engines like Google, Yahoo & Ninemsn.
OliverTwist's optimisation techniques ensure your website is well indexed by search engines by making navigation of your website as easy as possible and using target key phrases in the content and elements of your website, in the right areas and at the correct density.
OliverTwist can also implement search engine marketing strategies like Google AdWords where appropriate. Google AdWords helps you drive targeted traffic to your website via targeted on-line advertising.
web hosting
Web hosting is basically a computer, permanently connected to the internet that hosts and stores the files related to a website. A domain name is pointed to a certain hosting server and users access these files when they visit your website. Web hosting services also include email accounts based on your domain name.
OliverTwist will organise secure, reliable, high performance hosting for your website so that your customers visits to your website are always a positive experience.
collateral materials
Design consistency across all your marketing materials is a key factor in ensuring you make a strong impact on your customers. OliverTwist will design and organise business cards, brochures, newsletters, stationery and presentations that incorporate the same look and feel as your website.